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Endcrawl's Unconventional Approach with Pliny

I'm joined by the cofounder of Endcrawl, John "Pliny" Eremic. We talk about the unconventional approaches they've taken to bootstrapping their niche business, which automates end credits for TV and film producers.

Obviously Awesome: How to Position Your Product with April Dunford

My guest this week is April Dunford. April is the author of "Obviously Awesome". She’s a positioning consultant, entrepreneur, board member, angel investor, and advisor. April was an executive at 7 successful tech startups and 3 global tech giants where she launched 16 products along the way.

Growing Geocodio with Michele Hansen

Michele is the co-founder of Geocodio, a bootstrapped SaaS that offers hassle-free geocoding for thousands of customers including the Associated Press, Amazon, Expedia, and more. We talk about their approach to delivering a great customer experience even when your product is an API.

Mindframing for Entrepreneurs with Anne-Laure Le Cunff

Anne-Laure is a founder, writer, and speaker. She studies neuroscience at King’s College London and also spends her time building products and writing about wellness, creativity, and culture at Ness Labs.

Building EnjoyHQ with Sofia Quintero

Sofia and I chat about the origins of EnjoyHQ and the challenges she's overcome along the way.

Shape Up with Ryan Singer of Basecamp

Listen in as Ryan Singer and I chat about his new book, “Shape Up”.

The Mom Test with Rob Fitzpatrick

Rob and I talk about common mistakes people make when conducting customers interviews and how to avoid them.

Creating a Memorable Product with Jack McDade of Statamic

Jack McDade is the designer, developer, and creator of Statamic.

Alternative Fundraising Options for Bootstrappers with Tyler Tringas

Tyler is the founder and General Partner at Earnest Capital, where he makes seed-stage investments in bootstrappers, indie hackers, makers, and real businesses.

Wildbit's Rebellious Pragmatism with CEO & Co-founder Natalie Nagele

Natalie is the co-founder and CEO of Wildbit, the 18-year old bootstrapped software company behind Beanstalk, Postmark, and Conveyor. With 30 employees, 100,000+ customers, and millions in revenue, Natalie’s focus at the company is on culture and team happiness.

Using Punchier Copywriting to Increase Conversion Rates with Lianna Patch

Can the lessons learned through improv and stand-up help you convert more of your visitors to customers?

Transitioning from Services to SaaS with Laura Roeder of MeetEdgar

Laura's journey from social media training coach to CEO of a multi-million dollar SaaS.

Finding a Business Model that Works for You with Marie Poulin & Ben Borowski

I'm joined by Marie and Ben of Oki Doki. We chat about the pros and cons of Services and SaaS, the lessons they've learned building each kind of business model, and how to know which one might be right for you.

Applying JTBD to Make Products Customers Love – with Brian Rhea

I'll be back with more interviews next week, so this week's episode is an interview I did with Chad McAllister on his show The Everyday Innovator.

How to Provide What Your Customer Really Wants – with Brian Rhea

I'm taking a couple of weeks off, so I've got a bonus episode for you today. Earlier in the year, I spoke with Dominic Lawson on his podcast, "The Startup Life." We talked JTBD, work-life balance, and mentorship.

Launching a Product by Scratching Your Own Itch with Laura Elizabeth

Laura is an entrepreneur and designer. She’s the founder of Client Portal, a product that helps creative agencies manage the client onboarding process. She also runs which helps developers conquer their fear of design.

Converting More Customers with Better Onboarding with Alli Blum

Alli is an expert in copywriting and onboarding optimization for SaaS products. She helps her clients understand why some users bail on their trial and others upgrade. If you’re struggling with high churn or low activation rates, Alli has some wisdom you’ll want to hear.

Getting Your First 100 Customers with Asia Matos

Join me as I chat with fellow art-major-turned-technologist Asia Matos about how the Empathy Gap and how to dig into your SaaS product to find ways to close the gap and get your first 100 customers.

Innovation and Ethical Design with Andrea Hill

Andrea Hill is a UX Researcher and Product Strategist. She has lead Innovation efforts at companies like LexisNexis, ReadyTalk, and through her own consultancy, Frameplay. Next up for her is a fellowship with Code for Canada, where she’ll be embedded within a division of the government of Canada for 10 months. If you’ve got a complex problem in need of an elegant solution, Andrea is someone you ought to listen to.

Writing Better Onboarding Emails with Val Geisler

Val is the good kind of email marketer :) She helps companies write emails that people actually want to read and respond to. If email onboarding is an important part of your business, you don't want to miss this episode.

Building Your Brand with Kelly Miller

Listen along as we tackle these questions: “How do I make people care about my company?” "How should I be thinking about brand and branding from day 1?" "Are there any companies or founders who you think are doing this really well?" "How do you advise us to emulate the good examples without copying and being unauthentic?"

Positioning Your Company for Growth with Georgiana Laudi

Join Georgiana Laudi and I as we discuss the nuances of "product-market fit", her early days at Unbounce where she helped grow the marketing team from 1 to 35, and how you should be investing your time and money to get the most out of your early-stage marketing campaigns.

Creating an Online Course and Writing Killer Emails with Janelle Allen

Janelle and I talk about her killer email marketing process, improving your copy by knowing your customers, and the importance of setting a good hook.

Growth Marketing Doesn't Have to Be Gross with Margaret Kelsey of Appcues

Today I'm talking to Margaret Kelsey about Content Marketing in the early stages of your startup. Margaret heads up the Brand and Content team at Appcues where she helped to triple blog traffic in 9 months. She has also worked for InVision in Content Marketing and Community Management.

The Importance of Knowing Your Customer with Claire Suellentrop

Claire shares her insights on how you can create more effective marketing campaigns, design better products, and increase revenue by spending more time getting to know your customers. Claire is a SaaS marketing & growth advisor, loves helping teams get out of the "echo chamber" and inside their best customers' heads.

UI Design for Early-stage Startups with Jane Portman

Today I'm speaking with Jane Portman. Jane is a UI/UX consultant in web application design, host of the very popular UI Breakfast Podcast, and co-founder of Userlist, a behavior-based email automation tool for Saas companies. We tackle a couple of interesting topics around UI design for early-stage startups: How good is "good enough" for launch? Can you get value from an off-the-shelf UI kit? And what can Gall's Law teach you about designing an MVP ... or better yet, a Minimum Loveable Product?

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